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This is the OLD blogsite.

My new blogsite is here: http://www.suecampbellgraphicdesign.com/

It’s nowhere near complete. There will soon be design samples located there too. But the blog itself is live! Please update your bookmarks or get the RSS feed at the new site. Thanks.

I’ll be updating the blog over there from now on.

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We are on the cusp of a new paradigm in the information industry. That’s what we are. We aren’t book designers, publishers, authors, newspaper or magazine (or even e-zine) journalists, TV anchors, advertising professionals, or artists, or entertainers. We are information producers and providers. What’s changing fast is the delivery system and the choices of our consumers.

crwodsourcingThis book: Crowdsourcing appeared last August, so I hope I’m not too late to the party. (Ironically, produced on paper first.) This video is a nice overview. I like how he uses photography as an example of a paradigm shift. It’s something we designers are very familiar with and can easily understand. The book cover itself was a case study for his thesis. A contest was held and designers submitted cover designs on which the “public” (people who pay attention to such things) voted. Like American Idol, but um, not. Many of us professional designers just hate design contests, because it reduces us to the level of say, the yodeling, tap dancing farmer hoping to win a spot on the aforementioned TV show and possibly see a profit from our speculative efforts. It’s not really a fair thing to ask of a “professional” is it? And yet, we seem to be willing to do it—the risk is worth the possible reward. But that’s a whole other rant story. I mention this book mainly to illustrate the following example.

Back to the paradigm. Think about the photography example. Technology, and delivery systems changed the way photos were made, sold, and delivered. Abundance of producers using these new technologies to create and make photos available changed the pricing of them. The result was photographers had to change the way they marketed and sold their wares and services or face extinction.
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OK, THIS is pretty funny: http://www.theatlantic.com/doc/200901u/reblock-yourself

Hmm, I posted this with BlogIt from Facebook and it posted it 6 times! Yikes. Plus you can’t tag or categorize the posts. Not so useful, that.

I like to think that as a designer my color acuity is fairly accurately attuned. Well, it is pretty close. I got a 16 with zero being a perfect score. Try it! click the link to Test Your Color I.Q. My results are shown below. What’s yours?

This has absolutely nothing to do writing, or design, or books, or publishing. I was interviewed by a fellow writer in my writer’s group about my “relationaship with food” for his blog The Reluctant Eater. So go there, it’s an interesting blog.

My girls and I had a lovely evening at the Neil Gaiman event last night in Boulder. I’ve been a Neil Gaiman fan since reading (well really listening) to American Gods, and then seeing Mirrormask, so perhaps I came about my fan-girliness sort of backwards. By the time I became a fan, Neilhimself was already a seasoned and mature author. And while I had seen and marveled at (no pun intended) his graphic novels in the Sandman series, I’d never purchased or really read one. But apparently I’ve been misled.

When we arrived at the event a half-hour early, there was already a line of folks 2-3 abreast snaking all way round a rather large church building. As we passed by on our quest to find the end of the queue, I noticed that the first half consisted mainly of younger (under 40ish) people dressed all in black, gothic style. I expect that I was among those in the minority looking quite midwestern and matronly by contrast. I didn’t even know we had that many goths in Boulder. Perhaps they normally only come out at night.

Our position in the line was as it turned out was only about three-quarters back and later-comers (looking even more parochial than me) uncoiled out further into the back parking lot. But it was fortuitess in that Mr. Neil arrived and walked right through the line by us to enter the back door, slowing briefly to exclaim that we’d be let in directly after the sound check. And yes, he’s just as handsome in his way as his pictures.

Anyway at some point during the intro the Sandman books were mentioned at which point the goths cheered loudly, so that explained that. There were in this large church auditorium I’d guess around 600 people, perhaps more.

Neil began the reading by giving a brief “story so far” recap of The Graveyard Book because he is reading in a nine city tour all eight chapters of the book in order. I’ve never heard of this being done before. It’s quite ingenious—and he is video recording each chapter and posting them to Mousecircus where you can watch and listen to the entire novel for free! (For a limited time of course.) You can also purchase the audio or print version of the book there. If you’re going to buy it online, do it there rather than at Amazon, the author and publisher will get more of the profits that way. But back to the reading…

Neil explained that because chapter seven was so long that folks in L.A. got the first half and we’d be getting the second half. He explained that he’d ended in L.A. on a bit of a cliff-hanger and to appreciate this you really need to listen to the recording. Let’s just say that at the end the hero of the story was about to be very, very dead. Neil claimed that this was not planned, but the exact middle of the chapter ended with these words: He straightened up. The hand that had been in the hole in the floor was holding a large, sharp knife. “Now,” said the man Jack. “Now, boy. Time to finish this.” The response of the crowd was a resounding, Nooooo! And then Neil read to us for the better part of an hour more. The reading was very enjoyable, Gaiman reads with wonderful characterization and one can imagine him sitting his little writing gazebo staging his characters in spoken dialogue as much for his own enjoyment as for facilitating the writing.

After the reading, we were treated to excerpts from the new movie Coraline based on Gaiman’s book. The movie is being done by the people who did Nightmare Before Christmas and all in claymation. It looks like it will be very good—and fun to look at. Following that he answered a stack of audience questions. Mine was, “How do you find time to work on new work when you are out on tour?” To that he answered that he often finds snippets of time and it’s best for him to write on airplanes, because they do not as yet, have Internet service. Apparently the web is quite the distraction for Mr. Neil. I can relate. Another question that elicited lots of audience titters was “Do your fans creep you out?” He related a charming story about one particularly creepy, but so not scary fan at Comic Con…but over all says that no, you lot are quite nice, actually.

And after that, we were among the first to hear him read a new children’s book, Blueberry Girl, a poem he wrote for friend Tori Amos’ baby girl a few years back. The book was in page proofs not even bound yet! It is illustrated  by reknowned artist Charles Vess of Stardust and Sandman fame. The book is due out in February 2009.

So ended an evening’s entertainment that went on for three hours! Much more than I ever expected. Neil reads the last chapter and wraps up his tour in Minneapolis, his home city tonight.

I was lucky enough to read an advance copy of The Graveyard Book I picked up at BEA. My review will be posted later in my reviews section of this blog.

Well, it’s over. I finally made it back after a nightmarish time trying to get through a line of 200 disgruntled would be United Airlines passengers . . . giving up after two fruitless hour being shuttled from one line to another and buying a seat on Frontier with no waiting!

But here I be, hard at work once again, ;-). Our trip to BEA was fruitful in free books given away by bigger publishers, with money to burn apparently. Is that any way to make money? The show was overwhelming to me. For three days I walked through the hall (picking up freebies) talking to folks, and looking, analyzing, and sometimes puzzling over book cover and interior design choices.

I saw a lot of neat design, some very strange design, and some really awful design. Who knows how or why these will or won’t be “successful” (earn a profit) or how much the design even contributes or takes away from that success or failure.

More than 411,000 books were published in the U.S. last year. Yet, only something like 37% of the population ever sets foot in a bookstore. Clearly this cannot continue. What’s the next big thing in publishing? Technology, for sure, but beyond that? I don’t think anybody knows, but they are spending money like water trying to figure it out.

Meanwhile I’ll keep on doing what I do, trying to do it better, trying to read the trends (and the books) and figure out what makes a successful book design. I’m hoping to outlast the end of the book…if not, well I still know how to garden and raise chickens.

Here’s our little booth. Graphic courtesy yours truly.

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