Another salvo in the changing battlefield of publishing shows that innovative and tech-saavy authors can win an audience and eventually a publisher. This article titled “Podcasting Your Novel: Publishing’s Next Wave?” reports on a fast growing trend that I have known about for a while.

I am addicted to audiobooks. If not for them I would never walk the dogs or go to the gym. I discovered Podiobooks when they first came on the scene. In the beginning there wasn’t a lot of selection, mostly scifi and some of that pretty awful. As they grew in public awareness they drew new authors too and began to post more books in many genres, and some of them really good. All of them were by novice authors, or authors completely unknown to me. Most probably never published traditionally.

Two authors really stood out though, J.C. Hutchins with 7th Son and Scott Sigler with Infected and Earthcore. J.C. Hutchins in particular produced an audio drama that rivaled anything Hollywood might produce, and a darned good thriller. All for free. Why give it away? Well, read the article. These two have a loyal “listenership” and now are on the bestseller list for real money. Kudos and congrats to them both.

Incidentally on the article the writer asserts that the audience is/was mostly young male scifi geeks. I’m not sure that was true, after all I’m an older woman. I’ve listened to books on tape on car trips and when walking or exercising for years and years. By the way you can also listen to many many old books that are now in the public domain also for free on Librivox. These books are recorded by volunteers so the perfomance quality varies, but it’s painless way to catch up on those classics of literature you’ve always meant to read.

Don’t get me wrong, I don’t think the audiobook will completely supplant the ink and paper book anytime soon… at least I hope not. But, I am in favor of authors getting their work out there and finding an audience. It’s a moment of change, and change can be scary. It will all shake out in time and anything that helps authors and readers connect can’t be bad.

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